Getting Started
- We’ll meet to establish your goals. Together we’ll evaluate your property focusing on the best features and weigh the benefits of pre-sale repairs and upgrades. I offer project management services to help you get your property ready to sell.
- Evaluate the competition and market conditions; from there we’ll establish an appropriate list price that will generate maximum exposure.
- Coordinate with stagers and contractors in preparing your home for sale. My blog post ‘Moving Checklist’ will give you a head start on preparing for your move.
- Order necessary disclosures. Assist you in understanding all forms and disclosures to be completed. Read my blog post ‘Why disclosure is important’ for additional information.
- Schedule and attend any presale inspections such as pest, tank and sewer.
Marketing Your Property
- Your home will be brought to the public a number of ways, on Multiple Listing Service (MLS), though our office’s listing agent tours, broker’s tours: exposing your property to other realtors, open houses and personally accompany private showings.
- A website will be set up with an individual domain name; photographs will be taken for the website and fliers.
- A For Sale sign and website address riders will be installed at the property.
- Maintain good communications and reasonable showings for tenants.
- Give feedback after each showing with buyer and agent comments.
Negotiating Offers
- Receive and go over all offers with you. You can accept, counter or reject offers. We will look at your goals and decide how best to proceed.
- Once you have accepted an offer, I will request a pre-approval from the buyer to indicate financial ability, manage Escrow, request pay-off of your loan and verify buyer funding. You can check out my posting ‘How are closing costs split between buyer and seller’ for more information.
- When you are in contract, I will keep you apprised of upcoming events in the process and review documents to make sure both you and the buyer have signed all necessary documents.
- Accompany inspectors and appraisers through property.
- Accompany you to the title company and arrange delivery of your proceeds. Go to my blog post ‘Documents to keep after close of escrow’.
- Pick up the keys, garage door openers and the like for the new buyer.
- And lastly, let your new chapter begin.
Long Term Relationship
- You now join my family of clients. I want to be your real estate professional for life, as such, I will stand ready to assist you in future real estate transactions and earn your trust and referrals to friends, family and co-workers who will buy or sell real estate in San Francisco.
